Content writing
Website pages, articles, blog posts, profiles and long-form material — researched properly, structured so a reader can follow it, and written in the client's voice rather than mine.
Services
Nine core services. One outcome.
Clients come to me when they know what they want to say and need it said properly — in writing, in design, or across the channels their audience is already using. Every service below can be booked on its own or combined into one piece of work.
Service index
Content & Copy01
Brand & Design02
Social & Marketing03
Research & Insight04
Speaking & collaboration05
01 — Content & Copy
Writing that does a job.
Content writing, copywriting and résumé writing — the three places where the right words change the outcome.
Copywriting
Short-form writing where every line has to earn its place: landing pages, captions, ad copy, product descriptions, email and campaign messaging.
Résumé writing
CVs, personal statements and professional profiles rewritten so that the experience already there actually reads as strongly as it deserves to.
02 — Brand & Design
Visual work that stays on message.
Design and video that support what is being said, rather than competing with it.
Graphic design
Social graphics, posters, flyers, presentation decks and marketing collateral, built to a consistent visual language so a brand looks like one brand across every channel.
Video editing
Short-form edits for social and campaign use — cut, captioned and formatted for the platform it is going to, from footage the client already has.
04 — Research & Insight
The groundwork, done properly.
Research and structured data collection for teams that need the facts settled before the decision is made.
Research
Desk research, background briefs and written summaries — sourced, organised and handed over in a form the team can actually use. Sharpened by more than ten Model UN conferences, where a weak brief is found out immediately.
Data collection
Surveys, field data and structured record-keeping, collected consistently and delivered clean rather than as raw notes for someone else to untangle.
05 — Also available
Speaking and project collaboration.
Public speaking. Panels, sessions and conference formats, built on more than ten Model United Nations conferences and leadership of multiple student societies.
Project collaboration. Working as part of someone else's team on a defined piece of work — a campaign, a publication, a launch — rather than delivering a standalone brief.
Who I work with
Four sectors so far.
The pattern is small and mid-sized organisations that need professional output without a full in-house team behind it.
Sectors
EducationUK
SoftwarePK
ServicesUK
Non-profit / techPK
How an engagement runs
Five steps, in this order, every time.
The sequence matters more than it sounds. Most freelance work goes wrong because scope was never written down.
Enquiry
You send the brief, the rough idea or just the problem. Reply within 24 to 48 hours.
Scope and quotation
Deliverables, timeline, revision rounds and price agreed in writing before any work starts.
Production
The work is produced against that scope, with a progress update if the timeline runs beyond a week.
Review and revisions
You review, comment, and the agreed revision rounds are applied. Nothing is treated as finished until you say it is.
Delivery
Final files handed over in the formats you need, ready to publish rather than ready to fix.
Request a quotation
Send the brief. Get an honest scope back.
Tell me the service, the deadline and the budget you have in mind. If it is not a good fit, you will be told that too.
Presence, maintained.
The part most businesses start well and abandon by month three. This is the service that prevents that.
Social media management
Planning the calendar, writing the copy, designing the visuals and keeping the posting schedule running — handled end to end so it does not fall to whoever in the team has a spare hour.
Digital marketing
Campaign planning and execution across a business's digital channels: the message, the creative, the sequencing, and a straight account of what happened afterwards.